If you are thinking about lifting your Jeep Wrangler JK, you need to consider an AEV lift kit. I have been building Jeeps for over 20 years. I have also sold millions of dollars in "basic" Jeep lift kits. There is a MAJOR difference between a basic lift kit and one that is done right. A basic kit will lift your Jeep, that is about it. It will also, most likely, screw everything up in the process. I don't understand why someone would buy a $40k vehicle and then "upgrade" it's suspension with a $500 lift kit.
My advice to you is to drive a Jeep with an AEV lift kit and then drive a Jeep with another brand. Then, you can make the decision.
AEV does things right. EVERY one of our customers say that their Jeeps ride BETTER than stock with the AEV lift kit. We work with an alignment shop that understands Jeep geometry and also use the AEV ProCal to get everything in "check."